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  • Influencers Step Onto Center Stage at Cannes - The New York Times
    Influencers Step Onto Center Stage at Cannes Big brands are increasingly courting social media stars, who descended on a major annual festival in France to pitch themselves to advertisers
  • Influencers step on stage at the center of Cannes
    Coco Bassey, a fashion and lifestyle maker with round 338,000 Instagram followers said that she too had paid her own way to attend the advertising festival in Cannes On Wednesday she met marketers for Ciroc, the Vodka brand, and joined a lunch for makers that Meta, the owner of Instagram and Facebook, organized in the Hotel du Cap
  • Influencers make a splash at Cannes Lions 2025 - Page Six
    Influencers have taken over Cannes’ famed main drag, La Croisette — and while their lives may look glamorous, hilarious and perfect online, it also takes a lot of work
  • At Cannes Lions, everyone is trying to sell your attention
    CANNES, France — The doubling of global ad revenue to $1 trillion over the past decade has ushered in a new wave of companies eager to sell consumer attention Why it matters: This week's Cannes Lions demonstrated that the annual festival for creativity and advertising has quickly become one of the most important global convening spaces not just for brands and agencies, but for celebrities
  • Top Cannes Influencers and Brands of 2025 - lefty. io
    Discover the top Cannes 2025 influencers, beauty and fashion brands ranked by EMV Explore key insights with data from Lefty's influencer marketing platform
  • Influencers light up the Cannes red carpet - valueyournetwork. com
    The Cannes Film Festival 2025 saw the reinforced emergence of influencers as true protagonists of the red carpet, blending glamour, influencer strategy and digital audience From the spotlight on the steps to exclusive collaborations with prestigious brands, this year's Festival marked a turning point in the place given to content creators in
  • Live from Cannes 2025: How Creators Are Reshaping the Future . . .
    This year, Open Influence spoke at the Brand Innovators Beach as creator agencies continue strengthening their role at Cannes Eddie Simon, VP of sales and partnership, attended for the first time and was eager to hear about how other players are applying AI, from vetting creators to boosting performance





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